Updated November 3, 2026
Homeowners compare painting estimates line by line. Here are the eleven sections to copy and an exterior repaint priced from the measurements up.
Quick answer: A good painting estimate template lists the scope by surface, the measurements, a written prep list, repairs priced separately, the products and number of coats, protection and cleanup, exclusions, schedule, price, payment terms and warranty. In our worked two-story exterior (2,196 sq ft of wall, 368 ft of trim), 49 labor hours and $1,190 of materials come to $5,582 at a 30% margin.
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A painting estimate template is the document that turns your walk-around into a price the homeowner can say yes to. Homeowners compare two or three painting estimates, and the cheapest is not always the one that wins. The one that wins is the one that makes clear what is included: how much prep, which paint, how many coats, what happens to the shrubs and the rotted trim board by the back door.
Below is a fill-in template to copy, then the same template filled in for an exterior repaint, worked line by line. For interior pricing and production rates, see how to price painting jobs, which works through a bedroom.
These are example rates and production figures for illustration, not market prices. Check coverage on the product's data sheet and use your own crew's production rates. The house is 40 × 28 ft with an 18 ft average wall height, 14 windows and 2 doors.
| Line | How it's worked out | Amount |
|---|---|---|
| Siding: wall area | 136 ft perimeter × 18 ft average height = 2,448 sq ft, minus 252 sq ft of windows and doors | 2,196 sq ft |
| Body paint | 2,196 sq ft × 2 coats ÷ 350 sq ft per gallon = 12.5, rounded up × $62 | $806 (13 gal) |
| Trim paint | 368 linear ft of window, door, fascia and corner trim; 3 gal × $68 | $204 |
| Caulk, primer for bare wood, tape, plastic | allowance | $180 |
| Prep labor: wash, scrape, sand, spot-prime, caulk | 14 h | 14 h |
| Body labor | 4,392 sq ft of coats ÷ 150 sq ft an hour | 29.3 h |
| Trim labor | 368 ft ÷ 60 ft an hour | 6.1 h |
| Labor cost | 49.4 h × $55/h loaded cost | $2,718 |
| Job cost | labor + materials | $3,908 |
| Price to the homeowner | $3,908 ÷ (1 − 30% margin) | $5,582 |
The estimate the homeowner sees has fewer lines (surfaces, prep list, products, price), but this is the math under it. Two lines are where painters lose money on exteriors. Prep: 14 of the 49 labor hours are washing, scraping and caulking, and a peeling south wall can double that, so walk every side before you price it. Trim: 368 feet of trim at 60 feet an hour is 6 hours, about a third of the labor, and it's the part a one-line square-foot price misses.
At $5,582, this works out to about $2.54 per square foot of wall. If your square-foot price is much lower than your line-by-line estimate, the square-foot price is the one that's wrong. Our free painting estimate calculator runs the same math from your own rates.
Estimating software for painters and decorators does the same math as the worked example above, faster: you enter or measure the surfaces, it applies your production rates and coverage, adds materials and margin, and turns the result into a proposal the customer can sign. Whether you use a paid package or a spreadsheet, check that it does four things this template depends on. It prices prep as its own hours, not a percentage. It prices trim by the linear foot, separate from wall area. It lets you set your own production rates per surface instead of a national default. And it sends the estimate the same day with a follow-up reminder.
If you are not ready to pay for software, our free painting estimate calculator runs the wall, trim, prep and margin lines from your own rates, and this template is the written version you send. For a comparison of the paid tools, see software for painting contractors.
Painting jobs are usually won by the estimate that arrives first and reads clearly. If you walk the house at 4 p.m., the homeowner should have the estimate by that evening, with the prep list and the product written out. Follow up two days later, and again after a week, with one question: "Do you have any questions about the scope?" Most estimates aren't lost to a lower price. They're lost to silence.
Unmanually is a 24/7 AI Office Manager for painting contractors that you run by voice. From the truck, say "40 by 28 colonial, two stories, 14 windows, full scrape on the south side, Duration satin, two coats," and it drafts the estimate from your template and rates for you to approve, sends it, follows up, and books the start date when they say yes. It also answers the calls that come in while you're on a ladder. See Unmanually for painting contractors.
Customer and property, scope by surface, measurements, a written prep list, repairs priced separately, products and coats, protection and cleanup, exclusions, schedule and weather, price and payment terms, and the warranty.
Measure the wall area and subtract openings, work out gallons from coverage and coats, add trim by the linear foot, estimate prep, body and trim hours from your production rates, then divide cost by one minus your margin. Our worked two-story example comes to $5,582.
Wall area times coats divided by the coverage on the product's data sheet. In the example, 2,196 sq ft × 2 coats ÷ 350 sq ft per gallon rounds up to 13 gallons for the body, plus trim paint.
Yes, as a written list, not a word. In the worked example, prep is 14 of 49 labor hours, and it is where scope arguments start.
The best one is the one that prices prep as its own hours, trim by the linear foot, uses your own production rates and sends the estimate the same day. If you are starting out, our free painting estimate calculator plus this template covers the same math before you pay for software.
Home service businesses answer only about half their calls (Invoca, July 2026), and owners spend about 11 to 16 hours/week on admin. Knowing what to do is the easy part; the money leaks out in the calls you can't take, the quotes nobody chases and the invoices that sit unpaid. Unmanually is a 24/7 AI Office Manager for painting contractors that you run by voice from your phone:
Sources: Invoca, July 2026 (52% of home-service calls answered by a person, 60M+ calls); admin hours: Time etc / Censuswide 2023 and Amex SME Barometer 2026.
Unmanually is an AI Office Manager that works 24/7 and that you run by voice from your phone. Leave your mobile number and the AI Office Manager calls you right away, the same way it would call back one of your customers. That call is the demo: it answers, books you a 15-minute time with the founder and follows up.
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