What each tool does, how you run it, whether it handles your phone line, and what it costs at the entry plan.
Pick by where your day goes. If it's email and meetings at a desk, an inbox-first assistant such as Lindy fits. If it's the phone and you only need calls answered, an AI receptionist such as Smith.ai or Goodcall is enough. If you're on job sites and need the whole office handled (calls, quotes, invoices, payments, suppliers) by voice, that's what Unmanually is built for.
We looked at four questions an owner actually asks: What jobs does it do on its own? How do I run it (chat, email, text or voice)? Does it handle my phone line? What does it cost at the entry plan? Prices are list prices from each vendor's own site, or from two independent 2026 sources where the vendor page couldn't be read, and they can change.
| Tool | Best for | How you run it | Handles your phone line | Entry price |
|---|---|---|---|---|
| Unmanually | Owners in the field who want the whole office handled | Voice (also app and chat) | Yes, on your own Twilio or Telnyx number | $49/mo billed monthly; $35/mo founding annual |
| Lindy | Inbox, meetings and calendar at a desk | Chat in Slack and iMessage, email | Not listed on its site | Team plan from $29.99/mo, billed monthly; free trial credits |
| Carly | Owners who prefer to delegate by email or text | Email, text, Slack, chat | Business calling and AI receptionist are paid add-ons on Organization plans | $35/mo (Personal), billed monthly |
| Sintra | Ready-made helpers for marketing, content and admin | Chat | Not listed on its site | $39/mo for one helper, billed monthly; all helpers listed at $97/mo, lower on longer terms |
| Vellum | A personal assistant you own, on your Mac or in its cloud | Mac app, plus mobile, web, voice, email and Slack | Not listed on its site | Free to run on your own machine; cloud plans from $30/mo, billed monthly |
| Smith.ai | AI call answering with live human backup | Phone | Yes | Free tier (25 calls/mo); Pro $150/mo for 75 calls |
| Goodcall | Simple AI phone answering for local businesses | Phone | Yes | $79/mo (Starter), billed monthly |
| April | Voice control of Gmail and Google Calendar | Voice (iPhone and iPad app) | No | $14.99/mo monthly, or $129/yr |
| Mucka | UK heating, plumbing and HVAC firms | Phone answering, mobile app, WhatsApp | Yes, AI voice receptionist | Free plan; Solo £29/mo, billed monthly |
| ChatGPT Plus | Drafting, thinking and research | Chat, voice | No | $20/mo, billed monthly |
Prices checked October 2026, in US dollars unless marked. “Not listed” means we couldn't find it on the vendor's public pages, not that it's impossible.
Unmanually is a 24/7 AI executive assistant you run by voice. It answers your business line and books jobs on the call, calls back missed calls within minutes, sends quotes and invoices through your own Stripe, QuickBooks or Xero, sends payment reminders, orders from suppliers, and handles email, texts and your calendar. You set what needs your OK; outbound messages wait in an undo window, and costs are shown before anything runs.
Price: Starter $49, Growth $99, Scale $399 a month; founding annual $35, $79, $299 a month. Bring your own Twilio or Telnyx number. Every plan includes a 1:1 setup call. See plans.
Lindy is an AI assistant you message in Slack, iMessage or email. It drafts, schedules and replies across your inbox and calendar, and records and summarizes meetings. Paid plans are credit-based, starting with the Team plan at $29.99 a month.
Carly gives you an assistant you reach by email, text, Slack or chat. The Personal plan is $35 a month; Organization plans are $35 per seat a month, with business calling and an AI receptionist available as add-ons billed separately.
Sintra offers a set of 12 pre-built AI helpers (for example for social media, customer support and admin) that you chat with, with a monthly credit allowance. One helper is $39 a month; the full set is listed at $97 a month, with lower monthly rates on longer terms.
Vellum is a personal AI assistant that runs on your own Mac or in Vellum's cloud. It remembers how you work and handles email, calendar, research, documents and recurring tasks across your tools, and you can reach it from mobile, web, voice, email and Slack. It's free to run on your own machine; cloud plans start at $30 a month.
Smith.ai's AI receptionist answers calls 24/7, and complex calls can be transferred to a live North America-based receptionist. It also offers human-first receptionist plans. There's a free tier with 25 calls a month; Pro starts at $150 a month for 75 calls.
Goodcall answers calls, books appointments and captures leads for local businesses. Plans start at $79 a month (Starter), priced by the number of unique customers a month.
April is a voice-first executive assistant for Gmail and Google Calendar on iPhone and iPad: it summarizes email, sends replies you dictate, and reads and changes your schedule, hands-free. It costs $14.99 a month, or $129 a year, after a short free trial.
Mucka is job-management software for UK heating, plumbing and HVAC firms. An AI voice receptionist answers calls and books jobs, and it handles quotes, scheduling, invoices, payment chasing and gas safety certificates, through a mobile app and WhatsApp. There's a free plan; Solo is £29 a month.
ChatGPT is strong for drafting, research and talking through decisions, including by voice. ChatGPT Plus is $20 a month. It isn't connected to your business phone line or your invoicing out of the box.
| If your biggest problem is… | Start with |
|---|---|
| Missed calls and nothing else | An AI receptionist (Goodcall, Smith.ai) |
| Email and meetings at a desk | Lindy, Carly or April |
| Marketing and content | Sintra |
| Running a UK heating or plumbing firm | Mucka |
| Calls and quotes, invoices, payments and suppliers, while you're in the field | Unmanually |
It depends on where your time goes. Inbox-first assistants suit desk work, AI receptionists suit call answering, and Unmanually suits owners in the field who want calls, quotes, invoices and follow-ups handled by voice.
Yes. Unmanually answers your business line 24/7 on your own number and books jobs on the call, and it also does the office work after the call. AI receptionists such as Goodcall and Smith.ai focus on answering calls and booking.
An AI receptionist answers the phone and books appointments. An AI personal or executive assistant also handles email, calendar, documents and follow-ups on your behalf.
Paid entry plans for the tools above ran from about $15 to $79 a month when we checked in October 2026, several have free tiers, and AI receptionists cost more as call volume rises (Smith.ai's paid plans start at $150 a month). Unmanually starts at $49 a month, or $35 on founding annual billing.
A 24/7 executive assistant for business owners, run by voice.
Voice AI on your phone line and in your ear, in one assistant.
What each one does, what each costs, and which fixes your problem.
Starter $49, Growth $99, Scale $399 a month. Setup call included.