Pricing · Lawn care

How to Price Lawn Mowing Jobs by the Crew Minute (With a Worked Route Example)

Updated October 21, 2026

The most dependable answer to how to price lawn mowing jobs is to price by time, not by guesswork about lot size. Work out what your crew costs per minute, time how long a property takes including the drive to it, and the price follows. Lot size only matters because it predicts minutes.

Quick answer: Total your crew cost per hour (labor at burdened rates, mower and truck costs, fuel and an overhead share), divide by one minus your profit target, and convert to a price per crew minute. Multiply by on-site minutes plus the drive from the previous stop. Set a minimum per visit so small yards still pay.

Hear the AI answer and book a visit on your own phone, in 1 minute →

Published October 19, 20264 min read

Why lot size alone misprices mowing

Two quarter-acre lots can take very different times: one is open and flat, the other has a fence, a slope, a playset and twenty feet of edging. If you price only by acreage, you will lose the easy yards to cheaper competitors and keep the hard ones at a loss. Time is the honest unit.

Step 1: crew cost per hour (assumptions stated)

Cost line (2-person crew)AssumptionPer crew hour
Labor2 × $22 wage + 20% burden$52.80
Mowers, trimmers, blowerspurchase, repairs and replacement spread over the season$12.00
Truck and trailer, fuelpayment, insurance, fuel, maintenance$13.00
Overhead shareinsurance, phone, software, office, marketing$20.00
Crew cost$97.80
Price at 20% profit$97.80 ÷ 0.80$122.25 per crew hour
Per crew minute$122.25 ÷ 60about $2.04

Illustrative assumptions. Your wages, equipment and overhead will differ.

Step 2: time the property

A quarter-acre suburban lot: 18 minutes on site for mow, trim, edge and blow with two people, plus 8 minutes of drive from the previous stop. That is 26 crew minutes × $2.04 = $53, which you might round to $55 a cut. If the same yard sits across town from your route, the drive could double and so should your thinking about whether to take it.

Step 3: set a minimum

Every stop has fixed time: parking, unloading, walking the property and loading back up. A minimum charge per visit (for example, 20 crew minutes) keeps tiny yards from losing money. Customers understand minimums; they rarely understand why their price jumped mid-season.

Weekly, biweekly and seasonal contracts

Route density is a pricing lever

The cheapest minutes you can sell are on the street you are already on. Many lawn companies offer a slightly better price to neighbors of existing customers, because the drive time is near zero. Pricing by crew minute makes that discount a calculation rather than a favor.

Commercial mowing bids

Commercial properties are bid per visit or per season from measured turf area, trimming linear feet and site rules (hours, insurance certificates, crew check-in). Time similar sites you already service and bid from those minutes; avoid quoting a commercial site off a satellite image alone.

When your price needs to change

Recalculate in winter: wage changes, a new truck payment or a jump in fuel moves your crew cost per minute. Raise prices at the start of the season with a clear note, rather than in July.

Add-on services priced the same way

Once your crew minute rate is set, every add-on can be priced with the same logic. Bed weeding is minutes per bed, leaf cleanup is crew minutes plus disposal, aeration and overseeding are machine time plus seed. Writing these down as a simple menu lets you or anyone answering the phone quote them consistently, and it turns weekly mowing customers into higher-value accounts without guesswork.

Less time on the phone, more on the route

Quote requests come in while you are on a mower, and spring sign-up season is when the most people are shopping. Unmanually is a 24/7 AI Office Manager you talk to between stops: it calls new leads back in about a minute, asks for the address and what they need, sends your quote and puts them on the route once they accept. It asks before anything that spends money. See what it does for lawn care companies, or run the calculator to see the hours of office work it turns into minutes of talking.

Related
FAQ

Common questions

How much should I charge per cut for a quarter-acre lawn?

Time it, including drive time, and multiply by your price per crew minute. With the assumptions in this guide, 26 crew minutes at about $2.04 is roughly $53 a cut; your own costs set the real number.

Should I charge a minimum for lawn mowing?

Yes. Every stop has fixed time for parking, unloading and loading. A minimum per visit keeps small yards from losing money.

How do I price biweekly mowing?

Time it separately. Taller grass takes longer to cut and clean up, so a biweekly visit should be priced on its longer time, not as a weekly price plus a small surcharge.

Turn the hours this takes into minutes of talking.

Home service businesses answer only about half their calls (Invoca, July 2026), and owners spend about 11 to 16 hours/week on admin. Knowing what to do is the easy part; the money leaks out in the calls you can't take, the quotes nobody chases and the invoices that sit unpaid. Unmanually is a 24/7 AI Office Manager for lawn care that you run by voice from your phone:

  • Answers your business line 24/7, quotes from your price list and books the visit on the live call, so the customer doesn't ring the next company on Google.
  • Sends the quote, follows up until they say yes, then sends the invoice and chases it until it's paid.
  • Texts confirmations and reminders, keeps your calendar and remembers every price and promise.
  • Plus a free website for your business, set up for you. On a plan, every form fill gets a call back from your AI Office Manager in about a minute.

Sources: Invoca, July 2026 (52% of home-service calls answered by a person, 60M+ calls); admin hours: Time etc / Censuswide 2023 and Amex SME Barometer 2026.

Hear the AI answer and book a job on your own phone

Unmanually is an AI Office Manager that works 24/7 and that you run by voice from your phone. Leave your mobile number and the AI Office Manager calls you right away, the same way it would call back one of your customers. That call is the demo: it answers, books you a 15-minute time with the founder and follows up.

We use your details only to call you and follow up about Unmanually. Unsubscribe any time.

Two ways to start today

Pick the one that fits where your business is right now.

Most owners pick
Growth plan

$99/month

Your AI Office Manager calls back every lead, books the job and runs your office 24/7, so hours of admin become minutes of talking.

Start Growth
or
Free forever
Free website

$0, no credit card

A website for your business that makes your phone ring, built in 60 seconds. Add the Growth plan whenever you are ready.

Get my free website

Compare all plans

Never miss a visit call again. Hear the AI answer and book one.Hear it