Hours of office work, done in minutes of talking. Even when you're two stories up on a steep pitch.
Every leak call and storm inquiry gets answered and booked while you're on a roof: the drip over the bedroom ceiling, the shingles the wind pulled off last night, the full tear-off. Estimates, insurance paperwork, invoices and payment follow-ups go out on their own. It's a 24/7 AI Office Manager you run safely, hands-free, from the truck.
- From $49/month
- No annual commitment
- Keeps your own number
- Sent the Alvarez repair invoice, $1,150, with a payment link
- Emailed the adjuster your photos and estimate for the Kim claim
- Tear-off estimate for the Harts, waiting for your OK
Where a roofing business loses work
Roofing work arrives in waves. One storm can bring a month of calls in a day, and they land while every crew is up on a roof. A homeowner with water coming through the ceiling keeps dialing until a roofer picks up.
openings for roofers are projected every year through 2035, and roofing jobs are growing 5%, faster than average. With crews this hard to hire, the work you already have to win is the call you answer.
BLS Occupational Outlook, 2025–2035 1is the normal range homeowners pay for a roof repair (about $1,172 on average). A leak call is often the first step toward a full replacement.
HomeAdvisor (Angi) roof repair cost guide, 2026 2is the normal range for a roof replacement, so one missed storm call can be a five-figure job.
HomeAdvisor (Angi) roof replacement cost guide 3What it does for a roofer
It isn't an answering service. Calls are one job out of many. It's an AI Office Manager that does the office work itself, around the clock, and checks with you on anything that matters.
- Answers and triages every leak callIt picks up every call and asks your questions first: is water coming in right now, where, how old is the roof, is there a claim. It tells the caller how to protect the room, offers your tarp service, and books the inspection on the live call with a text confirmation.
- Books storm inspections by areaWhen hail or high wind floods the phone, it fills your inspection calendar neighborhood by neighborhood, so your estimator drives one loop instead of crossing town five times.
- Sends repair and replacement estimatesSay the squares, the shingle line and the price once you're off the roof. It writes the estimate with your good-better-best options, sends it, and follows up until the homeowner decides.
- Keeps insurance jobs movingIt asks homeowners for the claim number and adjuster's contact, emails your photos and estimate to the adjuster, and tells you when an approval or supplement comes back.
- Orders shingles and materials"32 squares of architectural in Driftwood, four rolls of synthetic underlayment, ridge cap and drip edge, delivered to the Hart job Thursday." It sends the order to your supplier and confirms the drop date with the homeowner.
- Invoices and chases paymentThe deposit request goes out when the contract is signed and the final invoice when you say the job's done, through your own Stripe, QuickBooks or Xero, with reminders until it's paid.
- Works around the weatherWhen rain pushes a tear-off, it texts the homeowner the new date, moves the dumpster and the material drop, and reshuffles the rest of the week.
And the rest of the office
Beyond the work above, it runs the everyday office for you, and you run it by talking to it.
- Answers calls 24/7
- Books jobs on the live call
- Calls back missed calls
- Texts customers and crew
- Reads and replies to email
- Runs your calendar
- Quotes and estimates
- Invoices
- Payment reminders
- Follows up on open quotes
- Orders from suppliers, even on their websites
- Asks for reviews
- Spoken daily briefing
- Asks before anything that matters
- Undo window on what it sends
- Hands-free voice, safely in the truck
How it handles a leak in a storm, then an estimate
Two example conversations, written to show how it works. They are not recordings of real customers. The first is a homeowner at 9:10 pm, mid-storm. The second is you, the next morning, just off a roof.
9:10 pm: a homeowner calls mid-storm
11:20 am next day: you, off the ladder
You stay in charge
It works for you, not around you.
You set the rules
Tell it, in plain words, what needs your OK first: prices over a set amount, new customers, anything you like.
Undo before it goes
Emails, texts and invoices wait in a short undo window before they leave.
Your number, your line
Calls and texts run on your own Twilio or Telnyx account. You keep the number.
Honest with callers
If anyone asks, it says plainly that it's an AI Office Manager for your business.
What is the office work costing you?
Answer a few questions about your calls, quotes and invoices. You'll see the hours you'd get back each week, the work you'd keep, what an office hire would cost instead, and which plan fits. Every assumption shows its source, and you can change it.
Priced below a part-time office hire
Start on your own, or hand over the whole office. Each plan adds seats for your team, more capacity and faster processing. Most owners pick Growth.
Office admin: BLS median receptionist pay of $18.27 an hour plus required payroll costs, about $41,800/year 4.
Starter
or $35/mo billed annually, founding price
To try it on your own, at low volume.
- The 24/7 AI Office Manager: calls, inspections, estimates, invoices, payment reminders, material orders, email and texts
- 1 seat (just you)
- Standard monthly capacity
- 1:1 setup call, booked right after checkout
- +10% capacity on founding annual billing
- Upgrade required for additional usage
- Instant AI callback on every lead Growth
- AI call summaries and transcripts Growth
- Jobber sync and morning crew texts Growth
- Priority processing Growth
- Connect your own AI tools (MCP) Growth
Growth
or $79/mo billed annually, founding price
3 seats for about $33 each, against $49 for Starter's one.
Everything in Starter, plus:
- Instant AI callback on every lead
- AI call summaries and transcripts
- Jobber sync
- Each crew member texted their jobs every morning
- 3 seats: you, your office manager and a sales estimator
- Share the plan your way: one pool for everyone, or set each person’s share
- More monthly capacity than Starter
- Purchase additional usage
- Priority processing
- Connect your own AI tools over MCP
- +20% capacity on founding annual billing
Scale
or $299/mo billed annually, founding price
About $13/day, against about $115/day for an office hire.
Everything in Growth, plus:
- CRM with power dialer
- Dispatch board with auto-reassign
- End-of-day crew summary
- AI call tags and voicemail transcripts
- Leads texted to you
- SEO, AEO and GEO for your site
- Weekly reports
- Auto-replies to 5-star reviews
- Custom site edits
- 10 seats for the whole team
- Share the plan your way: one pool for everyone, or set each person’s share
- The highest capacity, to run the whole office on it
- The fastest processing tier
- Extra seats $24/mo instead of $29
- +30% capacity on founding annual billing
- Add Do It For Me any time: we run it for you (custom quote)
Every plan includes a 1:1 setup call, booked right after checkout. Extra seats are $29/mo on Starter and Growth, $24/mo on Scale. Move up a plan any time: your new month starts that day, and the unused part of your old plan comes off the first charge. Annual founding prices add the extra capacity shown for as long as you stay. You bring your own Twilio or Telnyx account for calls and texts; we don't sell phone numbers.
Questions roofers ask
Is this just an answering service?
No. Answering calls is one thing it does. It's a 24/7 AI Office Manager that does the office work itself: it books inspections, sends repair and replacement estimates, keeps insurance paperwork moving, invoices and chases payments, orders materials from your supplier, handles email and texts, and tells you what it did.
Can it keep up with the phone after a big storm?
It answers several calls at once, so a hailstorm doesn't end in a full voicemail box. It books inspections into the slots you've opened, groups them by area if you ask, and keeps a callback list you can see for anyone it can't fit. On Growth, you can purchase additional usage for the months when the phone won't stop.
Does it deal with insurance claims?
It handles the paperwork around them: collecting claim numbers and adjuster details, sending your estimate and photos, reminding homeowners about their deductible and chasing approvals. It doesn't negotiate with the insurer or give coverage advice. Anything like that comes to you.
Will it quote a roof without seeing it?
No, unless you want it to. It shares only the fees you give it, such as a free inspection or your tarp charge. Repair and replacement prices come from you after you've been up there, and it sends the estimate and follows up until the homeowner decides.
Is there a roofing estimate template I can use?
Yes. Start with the line items in our guide to pricing roofing jobs (squares, layers to tear off, pitch, decking per sheet, flashing, permit, dumpster and cleanup) and run the numbers in the free roofing estimate calculator. Once you've said the price, the AI Office Manager writes the estimate in that format with your good-better-best options, sends it and follows up.
How do I get roofing leads without door knocking?
Win the calls you already get first: answer every leak and storm call, book the inspection on the call, and follow up every estimate until the homeowner decides. Then ask each finished job for a review with photos, keep past customers on a yearly inspection reminder, and partner with gutter, siding and insurance contacts. Unmanually does the answering, booking, follow-ups and review requests for you.
Do I have to change my phone number?
No. You connect your own Twilio or Telnyx account and your business number runs through it. We don't sell or provide numbers, so the line stays yours.
Will customers know they're talking to an AI?
If anyone asks, it says so plainly. When a caller wants you personally, it takes the details and lets you know right away, or puts them through if you've said to.
How does setup work?
Tell it how you work in plain words, out loud or typed: your inspection and tarp fees, the shingle lines you install, your hours, your service area and what needs your OK. Every plan includes a 1:1 setup call, booked right after checkout: in about 30 minutes we connect your email, calendar, invoicing and phone line with you and check it works the way you do. After that, you change anything by telling it.
Which plan should I pick?
Most owners pick Growth. You get 3 seats, so your office manager and a sales estimator each get their own login, and when a busy month pushes past your capacity you can purchase additional usage on the spot (Starter requires an upgrade). Starter is the entry plan for trying it alone at low volume. Roofers running several crews who hand over the whole office get the most from Scale: 10 seats, the highest capacity and the fastest tier. You can move up any time: your new month starts that day, and the unused part of your old plan comes off the first charge.
Hear it answer and book a job on your own phone
Unmanually is an AI Office Manager that works 24/7 and that you run by voice from your phone. Leave your mobile number and the AI Office Manager calls you right away, the same way it would call back one of your customers. That call is the demo: it answers, books you a 15-minute time with the founder and follows up.
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Stay on the roof. Let the phone take care of itself.
Hours of office work become minutes of talking. Your AI Office Manager works 24/7, and you run it hands-free between jobs.